var Page = "CaseStudies";  // defines directory of images
var alternate_images = new Array();
var alternate_text = new Array();

alternate_images[0] = [
  'MG_NewPrgrm_ActLiv_Brochure.gif',
  'MG_NewPrgrm_ActLiv_Ad.gif',
  'MG_NewPrgrm_ActLiv_Poster.jpg',
  'MG_NewPrgrm_ActLiv_DVD.gif'
];
alternate_text[0] = [
  {title:"NEW PROGRAM LAUNCH",body:"A brochure detailing the Active Living program was produced to inform current and prospective residents about the new program.<br>Client: Merrill Gardens&nbsp;&nbsp;&nbsp;Illustrator: Sam Day"},
  {title:"NEW PROGRAM LAUNCH",body:"The Active Living program launch included print advertising to broaden awareness of the new program.<br>Client: Merrill Gardens&nbsp;&nbsp;&nbsp;Illustrator: Sam Day"},
  {title:"NEW PROGRAM LAUNCH",body:"A very large, three-piece poster was designed to spotlight the new Active Living program within the Merrill Gardens communities.<br>Client: Merrill Gardens&nbsp;&nbsp;&nbsp;Illustrator: Sam Day"},
  {title:"NEW PROGRAM LAUNCH",body:"When Merrill Gardens rolled out their new Active Living program, a DVD, brochure, print advertising and a poster were produced. The DVD was used to educate staff and current or prospective residents about the new program. The label and case wrap are shown above.<br>Client: Merrill Gardens&nbsp;&nbsp;&nbsp;Illustrator: Sam Day"}
];



alternate_images[3] = [
  'MG_ProgramLine_Bro_PPath.gif',
  'MG_ProgramLine_Bro_Welc.gif',
  'MG_ProgramLine_Bro.gif'
];
alternate_text[3] = [
  {title:"PROMOTING A LINE OF PROGRAMS AND SERVICES",body:"Part of a suite of brochures promoting the array of Merrill Gardens programs, the Personal Pathways brochure highlights the unique qualities of Alzheimer's and dementia care.<br>Client: Merrill Gardens&nbsp;&nbsp;&nbsp;Illustrator: Sam Day"},
  {title:"PROMOTING A LINE OF PROGRAMS AND SERVICES",body:"Shown here is a tri-fold brochure outlining Merril Gardens' array of programs available to residents.<br>Client: Merrill Gardens&nbsp;&nbsp;&nbsp;Illustrator: Sam Day"},
  {title:"PROMOTING A LINE OF PROGRAMS AND SERVICES",body:"This suite of brochures was designed to inform potential and new residents of the array of programs available at Merrill Gardens retirement communities.<br>Client: Merrill Gardens&nbsp;&nbsp;&nbsp;Illustrator: Sam Day"}
];



alternate_images[7] = [
  'MG_Event_Seminar.gif',
  'MG_Event_SockHop.gif',
  'MG_Event_BBQ.gif',
  'MG_Event_MomDay.gif'
];
alternate_text[7] = [
  {title:"EVENT PROMOTION",body:"A flyer and post card promoting an educational seminar. Newspaper advertising was also used to promote this event.<br>Client: Merrill Gardens&nbsp;&nbsp;Illustrator: Sam Day"},
  {title:"EVENT PROMOTION",body:"A flyer and newspaper ad promoting a dance event, designed to enhance the social lives of current residents and bring prospects to the community.<br>Client: Merrill Gardens&nbsp;&nbsp;&nbsp;Illustrator: Sam Day"},
  {title:"EVENT PROMOTION",body:"Shown here, a direct mail post card for a men's barbeque social. A flyer was also used to promote this event.<BR>Client: Merrill Gardens&nbsp;&nbsp;&nbsp;Illustrator: Sam Day"},
  {title:"EVENT PROMOTION",body:"Merrill Gardens provides various complimentary events to educate and enhance the quality of life for residents, as well as to bring in prospects to learn about the Merrill Gardens lifestyle and tour the community. Shown here is a post card which serves as a direct mail invitation to a Mother's Day brunch. Typically, newspaper advertising is also incorporated in the marketing plan.<BR>Client: Merrill Gardens&nbsp;&nbsp;&nbsp;Illustrator: Sam Day"}
];


alternate_images[11] = [
  'SWS_Event_HWHS_Invite.gif',
  'SWS_Event_AdultEducation.jpg',
  'SWS_Event_OpHouse_0506.jpg',
  'SWS_Event_OpHouse_0607.gif',
  'SWS_Event_LifeWaysSeminar.gif',
  'SWS_Event_GrandparentsDay07.gif',
  'SWS_Event_Wylie.jpg'
  
];
alternate_text[11] = [
  {title:"EVENT PROMOTION: NON-PROFIT",body:"This post card was created to entice the graduating eighth grade at Seattle Waldorf School to spend the day at the high school, in order to learn how attending a Waldorf high school is not the same experience as they are used to at the grade school level.<br>Client: Seattle Waldorf School"},
  {title:"EVENT PROMOTION: NON-PROFIT",body:"A large post card promoting a series of educational seminars for current and prospective parents at the Seattle Waldorf School, designed to shed light on the philosophy behind Waldorf education. This promotion also included a flyer.<br>Client: Seattle Waldorf School&nbsp;&nbsp;&nbsp;Photographer: Simone Kopkas"},
  {title:"EVENT PROMOTION: NON-PROFIT",body:"An important event in enrolling new students at the Seattle Waldorf School is the open house, which brings interested parents to the school to learn more about Waldorf education, see the classrooms, and make a personal connection with the staff and teachers. Open houses during the 2005–2006 enrollment season were promoted with direct mail post cards showing student watercolor artwork. A hand-penned font was used to highlight the fact that Waldorf students develop beautiful cursive writing skills. Flyers were also used to promote these events.<br>Client: Seattle Waldorf School<br>Illustrators: Seattle Waldorf School Grade 4 and Grade 8 Students"},
  {title:"EVENT PROMOTION: NON-PROFIT",body:"The 2006–2007 enrollment season open houses were promoted with flyers and direct mail post cards, using photographs of students and text highlighting the uniqueness of Waldorf education.<br>Client: Seattle Waldorf School"},
  {title:"EVENT PROMOTION: NON-PROFIT",body:"This self-mailing brochure was created to draw early childhood educators and childcare providers to a LifeWays seminar hosted by the Seattle Waldorf School, to teach them about an innovative approach to childcare.<br>Client: Seattle Waldorf School"},  
  {title:"EVENT PROMOTION: NON-PROFIT",body:"This folded post card features artwork by a Seattle Waldorf School kindergarten student, inviting grandparents to visit the school and learn more about the mission of Waldorf education. It includes a tear-off panel which serves as a convenient response device, enabling both an RSVP to the event and mail list inclusion permission.<br>Client: Seattle Waldorf School&nbsp;&nbsp;&nbsp;<br>Illustrator: Seattle Waldorf School Kindergarten Student"},
  {title:"EVENT PROMOTION: NON-PROFIT",body:"A flyer and post card promoting a benefit concert for the Seattle Waldorf School. Wylie and the Wild West played to a full house.<br>Client: Seattle Waldorf School&nbsp;&nbsp;&nbsp;Photographer: Bill Watts"}
 ];


alternate_images[15] = [
  'BBF_Agri_BusinessPapers.jpg',
  'BBF_Agri_Banner.gif',
  'BBF_Agri_MarketSigns.gif',
  'BBF_Agri_Newsletter.jpg',
  'BBF_Agri_Logo.gif'
  
];
alternate_text[15] = [
  {title:"AGRI-TAINMENT: PROMOTING A FAMILY FARM",body:"The business papers were printed on a recycled naturally-colored paper to help promote the farm's focus on sustainable agriculture.<br>Client: Bryant Blueberry Farm"},
  {title:"AGRI-TAINMENT: PROMOTING A FAMILY FARM",body:"A large, outdoor banner was designed to help local fruit stands and grocery stores promote the blueberries.<br>Client: Bryant Blueberry Farm"},
  {title:"AGRI-TAINMENT: PROMOTING A FAMILY FARM",body:"These signs were designed for a display at Pike Place Market; similar signs were provided to grocery stores and fruit stands.<br>Client: Bryant Blueberry Farm"},
  {title:"AGRI-TAINMENT: PROMOTING A FAMILY FARM",body:"To promote the upcoming harvest season, a newsletter was mailed to the farm's expanding list of u-pick customers.<br>Client: Bryant Blueberry Farm"},
  {title:"AGRI-TAINMENT: PROMOTING A FAMILY FARM",body:"When this small family farm was purchased in 2001, it was re-branded as a place to bring the kids and have fun berry picking, petting the farm animals and picnicking with the family, while maintaining the reputation of providing several varieties of quality blueberries. A new logo was designed along with a variety of collateral.<br>Client: Bryant Blueberry Farm"}
 ];



alternate_images[19] = [
  'MG_REdev_ConstSign2.gif',
  'MG_REdev_Folder.gif',
  'MG_REdev_QAcampusBro.gif',
  'MG_REdev_BillBoard.gif',
  'MG_REdev_GrndOp_frnt_PC.gif',
  'MG_REdev_GrndOp_bck_PC.gif',
  'MG_REdev_ConstSign1.gif'
];
alternate_text[19] = [
	{title:"REAL ESTATE DEVELOPMENT",body:"This construction sign for Merrill Gardens at Tacoma shows the partners involved in creating the development.<br>Client: Merrill Gardens"},
	{title:"REAL ESTATE DEVELOPMENT",body:"Prospective Merrill Gardens residents receive a folder containing rates and floor plan inserts, along with brochures detailing the various programs offered at the community. Shown here, a folder for the new development at Queen Anne.<br>Client: Merrill Gardens"},
	{title:"REAL ESTATE DEVELOPMENT",body:"To clarify the amenities available in both buildings at the Queen Anne development, a campus brochure was created.<br>Client: Merrill Gardens"},	
	{title:"REAL ESTATE DEVELOPMENT",body:"When the model apartment for the Queen Anne project was complete, billboard advertising created awareness and directed prospects to the site.<br>Client: Merrill Gardens"},
	{title:"REAL ESTATE DEVELOPMENT",body:"When the Queen Anne building was complete this direct mail post card served as an invitation to the grand opening event.<BR>Client: Merrill Gardens"},
		{title:"REAL ESTATE DEVELOPMENT",body:"The back side of the Queen Anne grand opening direct mail post card included a map, floor plan and response device to target interested prospective residents for the mailing list.<BR>Client: Merrill Gardens"},
	{title:"REAL ESTATE DEVELOPMENT",body:"New building construction for Merrill Gardens communities includes several promotional items: signs for the construction site and ground-breaking ceremony, billboard and print advertising, a folder containing floor plans, rates and brochures, and direct mail post cards and novelty give-away items for the grand opening event. Shown here, a construction sign for Merrill Gardens at Tacoma.<br>Client: Merrill Gardens"}
 ];